Posts Tagged ‘Text Ads’

August 5th, 2009

LP CTR Mod for Prosper 1.3.2

It has to come to my attention that the LP CTR mod doesn’t work with the new prosper202 1.3.2.  I’m still trying to understand what changed in the code. Hopefully, I can get it fixed before ASE. Stay tuned… ***EDIT (8/5/09): Found out what the problem was.  It was pointing to the wrong location of […]

July 16th, 2009

Prosper202 Modification: Redirect to any Tab

Here’s a small mod that I’ve been using for my Prosper202 installations.  This is a pretty simple one. The basic idea is that the mod redirects to any tab you want in tracking202. Originally, when you logged in, you have to type in your username and password, THEN you have to click on the “tracking202″ […]

June 15th, 2009

Prosper202 Mod: LP Clickthrough Version 2

***EDIT (8/23/10) – New Version for Prosper 1.5-1.6 here: After releasing my modification of Prosper202 with LP clickthrough for Keywords and Text ads, I’ve had a couple of requests to do the referers as well.  It’s been on my to-do list for awhile, but lucky for you guys, someone already did it for me! […]

May 27th, 2009

Calculating CPM vs CPC (Great for Facebook CPM ads!)

On facebook, you have the option of choosing CPC or CPM for your ads and you should always test your text ads with CPC first.  But when do you turn them into CPM ads? To answer this question, you need to collect some data from your ads and determine the maximum CPM you can pay […]

May 7th, 2009

Prosper202 Mod: LP Clickthrough for Text Ads/Keywords

**[EDIT: 7/6/09] Here’s an update to the code: Prosper202 LP CTR Version 2 ** Since Prosper202 went open-source, I decided to poke around in the source code.  One feature that I wanted was to be able to know which keywords and text ads clicked through from the landing page to the merchant’s offer.  Before that, […]