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Posted by JasperP on June 29th, 2009
There’s been a lot of chatter lately in the blogosphere about the Tatto Media Affiliate Network. Affiliates are crediting their exclusive US and International offers as the reason that Tatto Media is one of the Fastest growing Networks out there.
A few competitive advantages have become immediately apparent. They prefer quality versus quantity when it comes to offers. How do I know this? Because they test all their offers before they are brought into the system. And, if an offer doesn’t pass Tatto’s litmus test, you’ll never see it.
Additionally, they own the majority of their offers, which allows for that extra 20% of profit to flow to you and not the middle manning Network.
They pay faster than anyone, as they are able to quickly assess the quality of leads with direct ties to the backend.
Tatto has also built their own tracking system using proprietary technology that is as accurate as it is easy to use. Their interface is slick and simple, yet allows you track your stats in a variety of ways including: hourly, by eRPC, CTR, CPL, proft, etc.
Affiliates can place their own pixels on offers and go live without delay, so I can work my own hours and not worry about sleeping through an East Coast business day.
Tatto Media Affiliate Network is an avant-guard network that is changing the way Affiliates do business. I met my Account Manager, Mike Cataldo, at ASW in Vegas and Ad:Tech SF and he is a pleasure to work with. From what I know, all the guys at Tatto are very responsive if you need anything, including bumps on your CPAs.
Posted by JasperP on December 16th, 2008
This Saturday, we’re having our LAST meetup of the year. So for those people who are in the Los Angeles area, you need to come out for this event to network with other affiliate marketers.
In the last meetup, we had about 30 people show up and it was fun meeting different types of people in the internet marketing industry. I made some awesome contacts with people and currently spin ideas off each other to see what works and what doesn’t.
So, if you’re a struggling affiliate or an experienced one, you can benefit from making new contacts and learning from the experiences of others.
Here’s the details:
What: Los Angeles Affiliate Marketing Meetup
Where: Lost Souls Cafe, Downtown LA
When: Saturday, Dec 20 @ 1pm
Also, I gotta give props to Wes and Steven of Tracking202 for organizing these meetups throughout the world. These guys really know their affiliate marketing and are a pleasure to meet. They’re nice guys and are willing to answer questions whenever they are available.
You can check out other meetups at meetup202.com.
Other 202 News is that Tracking202 Pro is in beta! Currently, they are taking applications for a free beta test where the monthly fees are waived EXCEPT for API charges. If you’re familiar with the Tracking202/Prosper202 family of applications, T202 Pro is going to blow your mind. There are some features that will be available on T202 Pro that is not available in the free versions.
Posted by JasperP on September 30th, 2008
I recently watched the Traffic University Exposed seminar and it was exciting to be able to talk to Carlos and Lupe live! It was exciting to be able to pick their brain on their techniques on Internet Marketing. It was also a bit entertaining too! – (Carlos is one freaky cat.. lol). They have big hearts and it was a pleasure just chatting with them.
If you’ve never heard of Traffic Tactics, the basic idea is that they use media buying to generate tons of traffic online. According to them, banner advertising is NOT dead. In fact, media buying is done by big name companies all the time (You’ve probably seen the NetFlix banner all over the place).
They focus more on banner advertising rather than the usual PPC marketing that we see from other Internet Marketers. The cool thing about banner advertising is that you can virtually get an unlimited amount of traffic directly from web sites or through ad networks like Casale Media, Tribal Fusion, etc.
Now, I almost was able to ask a question on the phone, but they had to cut it short because the seminar was getting pretty lengthy. I wanted to ask them about my own experience with buying media. About a month or two ago, I experimented with AdBrite, which is a self-serve ad network. You can buy media at a CPC or CPM basis which is pretty cool. I noticed they mentioned it in the “Media Buying Secrets” guide (which is free when you sign up for their free newsletter) and I decided to try it out. I basically wanted to find out what I was doing wrong. I think I have a better idea with it now, so I guess I’ll give it a try again later on.
Listening to the seminar tonight, I realized that I think I was optimizing for the wrong criteria. I was optimizing for which ads had a higher CTR when I should’ve been optimizing for higher CONVERSION RATES. If a particular ad converts better, but has a lower CTR, that would be the winner right?
Another interesting point they made tonight is the emphasis of SPLIT-TESTING. They split test so much that they even split-test PEOPLE. Sounds odd, but one of the questions that was asked tonight was about where to find a good designer. Lupe says to split-test designers and see which one does a better job.
Come to think of it, imagine if the working world was like that… each company hires 2 people for the same position and will keep the better one – hmmm, I wonder if they do that already.
Anyway, I just wanted to share my thoughts about them. If you want to learn more about media buying and banner advertising, sign up for their free newsletter and you can get access to their free guide and hours of free video seminars.
Check it out now!