Nerdy Affiliate Adventures In Affiliate Marketing Land

Twitter Bots.. They’re alive!!

Posted by JasperP on October 17th, 2008

I’m a big fan of using twitter because it can be used as a chat client or just plain mini-blogging.  It’s also fun to network with people and to see what others are doing.  For awhile, Marco Ponce would tweet about nothing but his cool jacuzzi.  He would tweet about it every night! lol

Anyway, this post isn’t about jacuzzis, but about twitter bots.  What is a twitter bot, you ask?  It’s basically an automated program that takes information from a direct message and does something with it.  For example, for you Google Calendar fans out there, there is a Google Calendar twitter bot that will post an event to your Google Calendar.  For example:

d gCal Write a post about twitter bots tonight 7pm

d gCal Make sure to buy some more soy milk and protein powder tomorrow

Another one is a Weather Twitter Bot.  You just direct message this bot and it returns with the forecast:

d forecast 90210

d forecast Los Angeles, CA

Cool huh?? Anyway, here’s a couple lists of some other twitter bots that I’ve found:

10 Most Useful Twitter Bots List

10 Bots to Help You Get the Most From Twitter

 

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Interesting Posts From My Google Reader

Posted by JasperP on August 31st, 2008

Just thought I’d post some interesting posts I found from my Google Reader.  I follow quite a number of blogs and found some of these posts to be very interesting.  I hope you find them helpful!

  • In addition to the 77 “silver bullets” above, here are more examples from PPCFool.com of great copywriting.  The idea is to impose “shock” to induce action from your visitors.  By using shocking keywords, you can startle your visitors to increase CTR.
  • How does the 20/80 rule apply to PPC Marketing? Basically, from launch to optimization, you should be left with a handful of keywords to optimize your campaigns on.  Derek at ClickConsultants.com explains how the 80/20 rule applies to keywords in your PPC marketing campaigns.
  • Here is something that I haven’t had too much experience with.. which is Facebook ads.  It’s pretty hot to get into right now, although, it’s getting much more saturated as more and more blogs talk about it.  Anyway, Zac Johnson talks about split testing different pictures in your ad copy. It’s interesting to see how each picture can make big differences!

So that’s it! Now go out there and make some money!

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Tutorial: Keyword Grouping With KeywordPad (Freeware)

Posted by JasperP on August 20th, 2008

I’ve been using this excellent free keyword tool called KeywordPad.  You can basically do alot of cleaning, grouping, and modifying with this tool.  The best part is that it’s ABSOLUTELY FREE! You can download it here:

http://www.goodkeywords.com/products/keywordpad/

What I’m going to demonstrate is how I do keyword grouping with this tool.  The first thing I did was get a broad range of keywords from Wordze.  I basically just typed in the word ‘debt’ and it returned a list of 3,334 keywords. You can check out that list here:

WZ_debt.txt

Anyway, the first thing I do is “IMPORT” this list into KeywordPad.

Then I “Delete …Duplicates” and “Clean… Unwanted Characters” and Clean… Trailing/Leading Chars”

At this point, I need to know what keywords to group it by.  So first I “Modify… Sort…Ascending” to view the list.

The next step is to start creating a “Base Keyword” list that I want to group my keywords by.  Since I’m using YSM to test my campaign, I can afford to have larger ad groups.  If I was using Google Adwords, I would limit my keyword groups to 100-200 keywords for each ad group.

Here are the keyword groupings that I chose for this list:

debt consolidation
debt collection
credit card debt
debt relief
credit card
debt management
debt free
debt reduction
out of debt
bad debt

In order to group, I use the “Highlight…Entries That Contain… Words Anywhere” function

Then I either “Export… Highlighted Words To Another List…” Or “Export… Highlighted Words To A Text File…”

I also have to “Delete… Only Highlighted Entries” to make sure the duplicate keywords don’t end up in other ad groups.

What I end up with is these keyword groups:

debt_consolidation.txt
debt_collection.txt
credit_card_debt.txt
debt_relief.txt
credit_card.txt
debt_management.txt
debt_free.txt
debt_reduction.txt
out_of_debt.txt
bad_debt.txt

RESOURCES

If you want to learn more about keyword research and keyword grouping, I recommend the following links:

Keyword Research : Go Deep or Going Wide First?

Keyword Research Secrets to Explode Your Affiliate Business

Uber Keyword Research

Think Outside the Box : Actually Don’t Think At All

Generating Pay Per Click Keywords

So that’s it! I’ve found KeywordPad to help a lot especially when working with huge keyword lists over 10k.  It’s a tool that’s great for newbies especially, since you don’t have to spend a dime on some complicated and expensive keyword tool.

Anyway, If you enjoyed this tutorial, go ahead and bookmark it or send me a comment with your thoughts!

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Niche Research: Brainstorming and Mindmapping

Posted by JasperP on August 15th, 2008

I had a consultation with Derek at ClickConsultants and he advised that I create a mind map in order to brainstorm all the possible phrases and keywords used in the debt relief niche I’ve been working on.  Since my campaign hasn’t been performing as I liked, I started from scratch in order to get a good idea of my niche.

So I went through Google looking for phrases to discover more about my niche.  As I was doing that I put them in a mind mapping software called Freemind.  This software is free and you can get it at:

http://freemind.sourceforge.net/wiki/index.php/Main_Page

Anyway, here is the mind map that I came up with for the debt relief campaign

debtoffersei5.jpg

Now, I didn’t just combine words and just throw them in a list.  I basically used these to create a base keyword list and started plugging it into keyword tools like Wordtracker, Wordze, and the Adwords Keyword Tool.

I ended up with around ~50k, but after grouping them by 1,2,3-kw phrases, I ended up with a list of ~27k keywords.  I just re-imported them back into Yahoo and YSM declined about 6-7k, which left me with 19k in my campaign.

To sum it up, it really helps to discover the terminology and wording used in your niche.  Use it as a guideline and start plugging them into the keyword tools.  Use your brain, use the search engines and then use the keyword tools.

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Top Blog Posts This Week From My Google Reader

Posted by JasperP on August 14th, 2008

Just thought I’d publish some interesting blog posts from my Google Reader that I’ve read in the past week.

Top Five Motivational Sales Speeches [NSFW]
http://www.afftoolbox.com/2008/08/10/top-five-motivational-sales-speeches/

5 Mistakes I’ve Learned from in PPC Affiliate Marketing
http://www.tylercruz.com/5-mistakes-ive-learned-from-in-ppc-affiliate-marketing/

Formula of a winning PPC ad
http://www.cdfnetworks.com/formula-of-a-winning-ppc-ad/

Ten Thousand Dollars
http://www.afftoolbox.com/2008/08/07/ten-thousand-dollars/

How I got started…
http://www.ppcfool.com/beginners/how-i-got-started/

Twitter Sets 2000 Follower Limitation
http://www.shoemoney.com/2008/08/12/twitter-sets-2000-follower-limitation/

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